Sunday, May 17, 2020

Kosher wine sold in a can for the first time




Bartenura Moscato is the super sweet, bubbly kosher wine beloved by Upper West Side Jews and hip hop stars alike. It made splashy headlines back in 2005 when the rapper Lil’ Kim mentioned it in one of her songs.
From there, other performers (including Canadian-Jewish rapper Drake) were turned onto the drink, and some have mentioned the sweet wine in their music, too. Since then the kosher wine’s popularity has exploded.
For those who have never tasted Bartenura Moscato, it’s sweet, smooth, and only slightly bubbly, like drinking alcoholic fizzy grape juice. It may not be considered the most sophisticated wine, but who cares when it’s delicious and makes some great sangria too?
Now, the beloved sweet wine is making its appearance in can form just in time for the pandemic summer of 2020. That means it will also go down in history as the first kosher wine in a can. Sweet.
Royal Wine Corp., who produces the wine, said the cans are already available in many stores and will be available everywhere by June. It’s sold in four-packs for $15. Good thing my local wine store delivers.
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1 comment:

Anonymous said...

many supermarkets who are allowed to sell wine under 5% or 7% don't allow any glass in their stores. thus most companies had to switch to cans or plastic. That probably the real reason Royal switched so it can sell even more BARTENURA. YEA.