Sid Rosenberg, the host of 77 WABC's Sid and Friends in the Morning, spoke to Arutz Sheva - Israel National News about his decision to come broadcast from Israel precisely during these times.
“That decision was actually made on October the 7th, but logistically it took some time to put this trip into place. I've got a huge, huge show back in New York, in the US, so we had to make sure that the company back home, WABC, had its ducks in order. I have a guy on the ground here in Israel, in Gush Etzion. He's a wonderful friend, Yehuda Honigman, who actually put the whole trip together for us. He got One Israel Fund to pay for the most part, so between Yehuda working on a sponsor, my station getting their ducks in order, it took a couple of months to get this thing going, but the truth is I made the decision to come all the way back on that tragic day, the worst day, October the 7th,” he said.
Even though Sid has been hearing the news and reporting the news from his studio in New York, he still felt that he needed to come here, to be here. "People keep saying to me, ‘Why now?’ I've got a friend who lives in Netanya. He has a house on the beach. He says ‘Why now? Everything was so beautiful. We've got beautiful weather. It was safe.' Why now? The answer is in the question. Because now is the time to come. It's easy to come to the beaches, when everything is going well, and the sun is shining. The question is when people need you, are you going to be there."


